Skip to content
$39/mo billed annuallyClaim it →

Terms of Service

LAST UPDATED: 10 SEPTEMBER 2026

These terms govern the use of hummbird.io, the Hummbird platform and the Hummbird service. Hummbird is operated by North Arrow Pty Ltd (ACN 700 669 530, ABN 71 700 669 530), 100 Taylors Road, Mount Macedon, Victoria 3441, Australia ("Hummbird", "we", "us").

By using this website, creating an account, submitting an application, or engaging our service, you agree to these terms.

Where we enter a separate written service agreement with a client, that agreement governs the engagement and prevails over these terms to the extent of any inconsistency.

Velocitie is now part of Hummbird. The AI interview and content platform previously offered at velocitie.com under the Velocitie brand is now owned and operated by North Arrow Pty Ltd and forms part of Hummbird. These terms replace the previous Velocitie Terms of Service in full. If you hold a Velocitie account, your use of the platform is governed by these terms from the date above.

1. The service

Hummbird is a go-to-market system for founder-led businesses. It has two parts. Depending on what you sign up for, you may use one or both.

The Platform (self-serve). Software that conducts short AI-led interviews with you and turns them into content:

  • AI-led voice interviews about your business and content themes, transcribed automatically
  • Generated LinkedIn posts, video clips, captions and long-form content in your voice, for you to review, edit, approve and publish
  • Content planning, strategy and scheduling features

The Service (done-for-you). A managed go-to-market engagement, where agreed in writing, which may include:

  • Content. A short recurring interview, from which we produce LinkedIn posts in your voice for you to approve, schedule and post.
  • List building. Building and verifying a net-new target prospect list based on your stated ideal customer, from publicly available business profile information and, where you provide them, your own prospect lists.
  • LinkedIn outreach. Connection requests and follow-up messages sent from your own LinkedIn profile.
  • Warm email follow-up. In specific cases, where a prospect has shown interest (for example on LinkedIn) and the conversation has gone quiet, we may source the prospect's business email address and send follow-up email from your own mailbox, with your authorisation. We do not run cold email campaigns, and we do not operate separate sending domains or inboxes in your name.
  • Social listening. Monitoring engagement signals around relevant profiles and conversations in your market to inform targeting.
  • Call offer and booking page. Designing the offer and setting up a branded landing and booking page.
  • Reply drafting. Drafting replies to inbound responses in your voice for you to approve, edit or skip.
  • Reporting. Regular reporting on campaign performance.

We may adjust scope where needed to deliver the service effectively. We will tell you before making a material change.

One system, tuned to each client. Hummbird is a single system personalised to each client's business and audience. It is not a bespoke build.

2. Accounts, applications and acceptance

Platform accounts. You must be at least 18 and have authority to bind the business you register for. Provide accurate information, keep your credentials confidential, and tell us promptly about any unauthorised access. One active account per person or entity.

Service applications. Places on the Service are limited. Submitting an application does not create a contract and does not guarantee a place. We assess applications for fit and will respond either way. An engagement begins only when both parties agree terms in writing and we confirm a start date.

3. Fees, billing, term and cancellation

Platform subscriptions.

  • Platform access is provided on paid subscription plans, billed in advance through our payment processor, Stripe. Current pricing is shown at the point of purchase. Prices are quoted exclusive of taxes unless stated otherwise.
  • Subscriptions renew automatically each billing period until cancelled. You may cancel at any time through the platform or by contacting us; cancellation takes effect at the end of the current billing period, and you keep access until then.
  • Fees already paid are non-refundable, except where required by law (including the Australian Consumer Law). We do not provide pro-rata refunds for partial billing periods.
  • Usage allocations (such as interview minutes or video posts) are as described on your plan. Unused allocations do not roll over unless your plan says so. "Unlimited" features are subject to fair use; abuse or excessive automated generation may result in throttling or suspension.
  • We may change pricing or plan structures on reasonable written notice, effective from your next billing period.
  • Free, trial or beta access, where offered, is provided at our discretion, may be changed or withdrawn at any time, and carries no expectation of continued allocation.

Service engagements.

  • Fees for the Service are agreed in writing before the engagement begins and are quoted in US dollars unless agreed otherwise. Fees are payable monthly in advance.
  • The initial term is three (3) months. After the initial term, the engagement continues on successive three (3) month terms unless either party gives written notice of non-renewal at least thirty (30) days before the end of the current term.
  • Fees are non-refundable for a term already commenced, except where required by law.
  • Invoices are payable within fourteen (14) days. We may suspend the service where an invoice remains unpaid after that date.

Taxes are your responsibility except where we are required to collect them.

4. Account access and authorisation (Service clients)

To deliver the Service, you authorise us to access, configure and operate the accounts needed to run your campaigns.

LinkedIn. You authorise us to access your LinkedIn account and send connection requests and messages on your behalf, solely to deliver the Service. Access is established through a secure session using credentials or tokens you provide, which we store encrypted. We will not change your password and will not use the access for any other purpose.

Email (warm follow-up only). Where warm email follow-up is agreed, you authorise us to send individual follow-up emails from your own mailbox to prospects who have shown interest. We do not send bulk or cold email, we do not operate separate sending domains or inboxes in your name, and we access only the campaign-related threads needed to manage those follow-ups. We do not otherwise access your personal or business email inbox.

Calendar. You may connect a calendar on a read-only basis so we can check availability and avoid double-booking. We do not modify your calendar.

You confirm you own or control the accounts concerned and have authority to grant this access. You may revoke access at any time, which may pause or end the Service.

5. Client responsibilities

You will:

  • Record the recurring interview and approve, schedule and post the resulting content on a consistent cadence
  • Review and approve all content before it is published, and all outreach copy before it is used
  • Approve the ideal customer profile and a sample of the prospect list
  • Provide accurate information about your offer, ideal customer and brand voice
  • Respond to interested prospects and attend booked meetings
  • Apply the profile updates we deliver
  • Keep your accounts in good standing, including re-authenticating if a session drops
  • Ensure your offer and content are lawful and not misleading

The service depends on you doing these things. Where you do not, results will be affected and we may pause the engagement.

6. Prospect lists and suppression

We build and use a net-new prospect list from publicly available business profile information (primarily LinkedIn) and, where you provide them, prospect lists you own. On LinkedIn, connection requests and messages go only to people who are not already your connections.

Where you provide your own prospect or suppression lists, you warrant that you are entitled to provide them and that our use of them for your campaign complies with applicable law. Where you provide a suppression list, we honour it so that prospects you are already engaging are not contacted.

7. Acceptable use and compliance

Outreach is directed to business contacts, predominantly in the United States. We conduct it professionally: verified lists, conservative volumes, clear sender identification, and prompt handling of opt-out requests.

Because we are an Australian business, our activity is subject to the Spam Act 2003 (Cth), and outreach to US contacts is conducted consistently with the US CAN-SPAM Act. We contact people in a professional capacity, at a business address, about a matter relevant to the role they hold. Warm follow-up email identifies the sender and includes a working means to opt out, and is sent from your own mailbox in your name. We maintain a permanent suppression list and check it before contact.

You will not use the platform or the Service to create or send unlawful, deceptive, defamatory, harassing or otherwise prohibited content; infringe third-party rights; misrepresent your identity or affiliation; attempt unauthorised access; use bots or scrapers against the platform; or resell or redistribute access. You are responsible for the legitimacy of your offer.

8. Platform and account risk

You acknowledge that assisted or sequenced outreach may be inconsistent with the terms of service of third-party platforms, including LinkedIn, and that using such methods carries inherent risk, including rate-limiting, restriction or suspension of an account.

We apply safeguards to reduce this risk, including conservative limits and gradual warm-up. We cannot guarantee against platform action, and you accept this risk. Actions taken by third-party platforms against your accounts are outside our control.

9. AI features, generated content and results

The platform and parts of the Service use artificial intelligence, including third-party AI providers for speech recognition, transcription and content generation, operating under commercial API terms. Your content is not used to train third-party AI models.

AI-generated content may contain errors, inaccuracies, unnatural phrasing or unintended messaging. You are solely responsible for reviewing, editing and approving all generated content before it is published. Nothing is published without your approval. We provide no warranty as to the accuracy, quality or suitability of generated content, and we are not liable for consequences of publishing content you have approved.

Results. For the Service, our target outcome is booked meetings. We do not guarantee any specific number of connections, replies, meetings, followers, engagement, pipeline or revenue. What happens after a meeting is booked, including any sale, is your responsibility.

10. Confidentiality and data protection

Each party will keep the other's non-public information confidential and use it only to perform under these terms.

We handle personal information in accordance with our Privacy Policy, the Privacy Act 1988 (Cth) and the Australian Privacy Principles, and, where they apply to you, the GDPR and UK GDPR. For Service clients, you approve the ideal customer profile and a sample of the prospect list and confirm the audience is appropriate for your business.

On request or on termination, we will provide you an export of your data (including interview transcripts, generated content and, for Service clients, your lead list) to the extent we are permitted to do so under the terms on which any underlying data was licensed to us, and will then delete data in accordance with our Privacy Policy.

11. Intellectual property

Yours. You retain all rights in your interview recordings and responses, your brand, your accounts, the information you provide, and the content generated for you (posts, videos, captions and long-form content). You are free to publish, modify, distribute and commercialise your generated content. We need a licence to do our work: you grant us a worldwide, non-exclusive, royalty-free licence to host, process, transcribe, analyse and transform your content solely to provide the platform and the Service.

Ours. We own the platform, our software, models of operation, methods, systems, templates, prompts and workflows, and retain all rights not expressly granted. This includes campaign configurations in our tools and any landing or booking page hosted on a domain we control; access to that infrastructure ends when the engagement ends. You may not copy, modify or reverse-engineer the platform, remove proprietary notices, or use our trade marks without written permission.

12. Publicity

We may use anonymised, aggregated results and metrics that do not identify you, without further consent. We will identify you by name, or use named results, quotes or a named case study, only with your written consent, which may be withdrawn for future use at any time on written notice. If you previously consented to promotional use under the Velocitie terms, you may withdraw that consent at any time by emailing [email protected].

13. Term, suspension and termination

Either party may end a Service engagement in accordance with section 3, or earlier on written notice if the other party materially breaches these terms and does not remedy the breach within fourteen (14) days of being notified.

We may suspend or terminate a platform account immediately where you materially breach these terms, use the platform unlawfully or abusively, or where your account has been inactive for more than twelve (12) months (with notice). If we discontinue the platform or a material feature, we will give at least thirty (30) days' notice and you will be able to export your data.

On termination we will stop outreach, disconnect from your accounts, and provide your data export as described in section 10. Sections 9, 10, 11, 14, 15 and 16 survive termination.

14. Liability

Australian Consumer Law. Nothing in these terms excludes, restricts or modifies any guarantee, right or remedy you have under the Australian Consumer Law or any other law that cannot lawfully be excluded. Where our services come with such a guarantee and we fail to meet it, and the failure is not a major failure, our liability is limited (at our option) to resupplying the services or paying the cost of having them resupplied.

Otherwise, to the maximum extent permitted by law:

  • The platform and the Service are provided on an "as is" and "as available" basis, and all implied warranties (including merchantability, fitness for a particular purpose and non-infringement) are disclaimed.
  • We are not liable for indirect, incidental, special or consequential loss, or for loss of profit, revenue, data, goodwill or business opportunity, however arising and under any theory of liability, even if advised of the possibility.
  • We are not liable for any action taken by a third-party platform against your accounts, for the performance or availability of third-party services (including AI providers, hosting and payment processing), or for consequences of publishing content you have approved.
  • Our total aggregate liability under or in connection with these terms is limited to the fees paid by you to us in the three (3) months immediately before the event giving rise to the claim (or, if you have paid no fees, AUD 100).

15. Your warranties and indemnity

You warrant that you have authority to grant the access described in section 4, that any lists you provide are lawfully yours to provide, and that your offer and content are lawful and not misleading.

You will indemnify us and hold us harmless against third-party claims, losses and expenses (including reasonable legal costs) arising out of your breach of these terms, your content, your offer, or lists you provide.

16. General

The parties are independent contractors. Nothing in these terms creates an employment, partnership, agency or joint venture relationship.

These terms are governed by the laws of Victoria, Australia, and the parties submit to the non-exclusive jurisdiction of the courts of Victoria. Nothing prevents you relying on mandatory consumer protections of your country of residence where they apply.

These terms, together with any written service agreement and our Privacy Policy, are the entire agreement between the parties on their subject and supersede prior discussions and, for platform users, the previous Velocitie Terms of Service. They may be amended only in writing.

We may update these terms from time to time. The current version is always on this page. Where a change materially affects an existing client or subscriber, we will give notice before it takes effect; for platform subscribers, material changes take effect no earlier than thirty (30) days after notice.

If any provision is unenforceable, the remainder continues in effect. A failure to enforce a provision is not a waiver. You may not assign these terms without our written consent; we may assign to a successor of the business. Neither party is liable for delay or failure caused by events beyond its reasonable control (other than payment obligations).

Notices may be given by email to the addresses the parties use to administer the engagement or account.

17. Contact

North Arrow Pty Ltd 100 Taylors Road, Mount Macedon, Victoria 3441, Australia [email protected]